Dirac makes PC market debut

Credit: Dirac

Dirac Research has made the jump from auto and smartphone audio to notebook PCs.

“At Dirac, we don’t chase new markets; we focus on inventing the future of sound and understand that by developing truly pioneering digital audio solutions new markets will open to us,” stated Rudolphi.

“That was as true of the luxury automotive market, from which we were born, as the PC market, where we venture next. The desktop and laptop are increasingly used for gaming and video streaming, and customers are now demanding a high quality audio experience that’s on-par with its visual display. We’re excited to enter the PC market and establish our solutions as the foundation for a new generation of PC audio.”

The new Fujitsu ESPRIMO FH70 and FH77 models will be the first PCs to leverage Dirac’s digital audio solutions.

In the past, Dirac Research have produced digital audio solutions for major global tech brands including Bentley, Rolls Royce, Volvo, BMW, Huawei, Xiaomi, OPPO, OnePlus, Harman and others.

According to the company, the technologies integrated into Fujitsu's ESPRIMO PCs provide enhanced audio performance through patented frequency and impulse response correction technology. They also feature Dirac’s volume enhancement technology, specifically tailored for small speakers.

The company say this innovation allows the device to produce louder audio "without sacrificing quality."

“Dirac has dedicated the last 7 years to pioneering digital audio algorithms that allow small and micro-speakers to deliver big sound, of high quality, despite their inherently small size. We’ve collaborated with the industry’s most respected speaker OEMs and smartphone brands to establish a new standard in smartphone audio. Now, as we break into the PC market, we will lean on this extensive experience and expertise to deliver the industry an entirely new calibre of PC audio that will add a new dimension to gaming, movies, video-conferencing, and more,” Rudolphi said.

Read more: Dirac partner with Oppo on Find X audio

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Fergus Halliday
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