Hisense is moving to catch up with big-brand rivals, officially announcing pricing and availability for its first OLED TV.
“Australian consumers crave high-quality technology in their homes but are also incredibly design-conscious, especially when it comes to their TVs. The increasing demand for our premium ULED TVs reflects this, with our entire range experiencing strong growth year on year,” said Andre Iannuzzi, Head of Marketing at Hisense Australia.
“The launch of the Hisense OLED TV further demonstrates our unwavering commitment to brilliant design, technology and innovation, which are at the heart of everything we do. We’re very excited to be bringing this product to market,” he added.
The new premium TV was first teased at this year's CES. Like Hisenses' previous non-OLED TVs, the new TV will feature support for 4K Ultra-HD content, Wide Colour Gamut out, High Dynamic Range content and Hisense's own 200 Smooth Motion Rate tech. It'll also boast a peak brightness of 2500 nits, which is pretty high-end and comparable even to Samsung's QLED offering.
The Hisense OLED is available in both 55-inch and 65-inch models, with RRPs of $3499 and $4999 respectively. The company say it's available from today through authorised major retailers.