As far as web designer Steve Leggat is concerned, function is the driver when it comes to designing for the web. His philosophy? Well there isn’t one really, except keeping the site as simple and navigation-friendly as possible.
“I don’t see the point of designing a site that’s good to look at but confusing and complicated to use,” he says, and reckons it’s showing off.
The largely self-taught Aucklander has always been interested in computers as an animation tool and how principles of design can be interpreted through their use.
“I’ve been into computers for 20 years now, since I was 11. I remember using the paint program on my Commodore 64 and Amiga.”
Some short graphic-design courses, ditto with desktop publishing, work in the animation industry and an abiding enthusiasm for the medium have honed his skills considerably since then. This hasn’t gone unnoticed. Respected design site WebReference.com lists several of his sites, such as www.x-e-n.com, as examples of good design. “Steve really understands navigation and it shows in every site.”
www.x-e-n.com is one of Leggat’s favourite sites, reflecting his interest in the skateboarding genre and youth culture. “I’m really into in the techno style, the dance scene and the culture coming from the English kids.”
Locally, Leggat’s profile rose considerably when he designed food magazine Cuisine’s first website, and the award-winning site www.primeminister.govt.nz. Both are rich in information and could have been difficult to navigate given the wrong design. Leggat displays his prowess by creating user-friendly yet attractive and functional sites that serve their respective audiences well.
Simplicity most commonly marks Leggat’s sites, and could be called his signature design feature. With an ultra-modern look and feel, he also exhibits a restraint that contrasts with his often bold use of colour. His design appears innately classical rather than trendy and faddish. He believes because the web is global, the design language through which he communicates must be global too.
"Someone in China might be looking at one of my sites so they should be able to understand the concept of it, if not the language in which it’s written. I get a lot of inquiries from overseas because they appreciate the crisp, clear qualities of my designs."
Leggat recently merged his own company, Flipdesign, into Styrofirm, which is based in the heart of Auckland’s fashion precinct Vulcan Lane. As we chat over coffee, I reflect this must be an inspiring place to work.
“Noisy,” he replies. Ever the pragmatist.
Steve’s top five
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